Maruti Suzuki Unveils First Electric SUV, the e Vitara

25 January 2025

Maruti Suzuki, India's largest automobile manufacturer, has taken a monumental step in its electric vehicle (EV) journey with the unveiling of the e Vitara. This electric SUV represents the company's commitment to sustainable transportation and aligns with the global shift towards greener mobility solutions. The e Vitara is built on the Heartect-e platform, a dedicated electric vehicle architecture that ensures a low center of gravity and enhanced structural integrity. This platform not only provides a robust foundation for the vehicle but also contributes to its dynamic performance and safety standards.

Under the hood, the e Vitara is equipped with a 61 kWh lithium iron phosphate (LFP) battery pack, sourced from BYD's FinDreams division. This battery configuration delivers a power output of 128 kW, translating to a spirited driving experience suitable for both urban commutes and highway journeys. The vehicle also features Suzuki's AllGrip-e all-wheel-drive system in its top-tier variants, offering enhanced traction and stability across diverse driving conditions. The e Vitara's electric motor setup ensures instant torque delivery, resulting in brisk acceleration and a smooth driving experience.

The exterior design of the e Vitara reflects a blend of contemporary aesthetics and aerodynamic efficiency. It features sleek lines, a bold front grille, and LED lighting elements that accentuate its modern appeal. Inside, the SUV offers a spacious cabin adorned with premium materials and state-of-the-art technology. A large touchscreen infotainment system, digital instrument cluster, and a suite of connectivity features ensure that occupants remain informed and entertained throughout their journey. Additionally, the e Vitara comes equipped with advanced driver assistance systems (ADAS), including adaptive cruise control, lane-keeping assist, and automatic emergency braking, enhancing both safety and convenience.

Maruti Suzuki plans to manufacture the e Vitara at its Gujarat facility, with a significant portion of the production earmarked for export to European and other global markets. The company aims to launch the e Vitara in India by March 2025, followed by introductions in Europe and Japan by mid-2025. This strategic rollout underscores Maruti Suzuki's ambition to establish a strong foothold in the global EV market. The e Vitara is expected to be competitively priced, making it an attractive option for consumers seeking a reliable and efficient electric SUV. With the e Vitara, Maruti Suzuki is poised to make a significant impact in the EV segment, offering a product that combines performance, technology, and sustainability.